Questions · Portugal 2026
Questions and answers: marketing for construction and service businesses in Portugal
The questions we hear every week, answered in the first sentence, with real 2026 data from Portugal and no promises nobody can keep. We work in Portuguese, English and Spanish.
01
How do you get clients for a construction or renovation company in Portugal?
Most enquiries now start with a search on a phone and end in a WhatsApp message.
Read the answer
02
Is Google Ads worth it for a construction company in Portugal?
Yes, if three conditions are met: the company has capacity for more jobs, replies to enquiries the same day and measures every contact.
Read the answer
03
How much should a construction company spend on Google Ads per month in Portugal?
To start, between €150 and €300 a month in ads is enough to test one area and two or three services.
Read the answer
04
Quote requests: is WhatsApp or a contact form better?
WhatsApp, for most construction and home-service businesses in Portugal.
Read the answer
05
How do you know if your Google Ads are actually bringing customers?
Look at the cost per enquiry, not the clicks, and check with your customers.
Read the answer
06
I want to hire SEO services in Portugal: where do I start?
Start by knowing what you already have: whether Google knows your site, which pages appear and for which searches (it is all in Search Console, free).
Read the answer
07
How do you choose a marketing agency in Portugal for a construction company?
Choose an agency that already works with construction firms, shows results with their source and period, measures the cost per enquiry and keeps the accounts in your name.
Read the answer
2026 report: cost per quote request on Google → · Marketing agency in Portugal →
Want us to look at your numbers?
Send a message with your service, area and what you spend today. We reply with what we would change first. We work in Portuguese, English and Spanish.
Talk on WhatsApp